Here’s Why H&M And Nike Are Facing Heat In China

The Rising Backlash

  • Reports said that, by Wednesday night, at least three major Chinese e-commerce platforms — Pinduoduo, JD.com and Tmall — have withdrawn H&M products from sale.
  • H&M’s products also vanished from Alibaba’s e-commerce platform Taobao.
  • The popular Chinese actor Wang Yibo terminated his contract as a representative for Nike.
  • Another Chinese actor, Tan Songyum also announced that she was terminating her contract with Nike.

Why This Happened?

The Backstory

Zooming Out

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