The journey of the most-talked about website has come to an end. So, what is it, and why did it happen?
Last Wednesday, former U.S President Donald Trump’s senior aide Jason Miller told CNBC that Trump’s blog-type website called “From the Desk of Donald J Trump” has been shut down permanently. Meanwhile, Miller provided no explanation for the closure.
What Was It?
If you are someone who hasn’t been following this story and asking when did Trump even launch a new website, then let us give you a quick explanation. After the Capitol riots in January, Trump was permanently banned by Twitter and was suspended from a slew of social media platforms, including Facebook and YouTube. So, in early May, Trump launched a so-called social media platform, which was actually just a WordPress blog on his own website.
While talking about his website, Trump said, as quoted by The Wrap, “My website is a place where everyone can see my statements, issued in real time, and engage with the MAGA Movement. This is meant to be a temporary way of getting my thoughts and ideas out to the public without the Fake News spin…’”
Trump’s followers could sign up for posts alerts on the platform through their email and phone numbers. The website also gave visitors the option to “like” the posts and share it to Facebook and Twitter.
Not So Rosy
At present, we don’t know why Trump has shut down his website, but many speculate that it could be because of the decline in readership. According to data from the social media analytics company BuzzSumo, Trump’s blog peaked at 159,000 interactions on its first day, reported NBC News. But later, the interactions went down, averaging about 4,000 interactions a day, data from BuzzSumo showed.
The number of interactions logged by Trump’s site is not great, considering how Trump was very popular in social media platforms before his ban. The former U.S President had 88 million followers on Twitter, 32 million on Facebook, 24 million on Instagram and just around 3 million YouTube subscribers, with his videos regularly raking in millions of views. From communicating with millions of people via Twitter, to seeing only an average of 4,000 interactions a day in his blog site, we feel it is safe to say that Trump’s online presence is becoming obsolete and irrelevant.
So, Trump’s site has been shut down, but that doesn’t mean this is the end. When a Republican activist questioned if the move was “a precursor to him joining another social media platform”, Miller responded: “Yes, actually, it is. Watch this space.” So, Trump might return to another social media platform, and we have to wait and see how that turns out…
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